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快消品市場(chǎng)整體銷(xiāo)額增長(zhǎng)5.1%

發(fā)布時(shí)間：2014-11-18 11:31:38 來(lái)源：濱海時(shí)報(bào) 作者：佚名責(zé)任編輯：羅伯特

　　時(shí)報(bào)訊（記者黃碩）昨日，據(jù)凱度消費(fèi)者指數(shù)發(fā)布的最新“進(jìn)入上億家庭快消品企業(yè)榜單”報(bào)告顯示，在截至2014年10月3日的12個(gè)月中寶潔、康師傅和雀巢是進(jìn)入最多中國(guó)家庭的快速消費(fèi)品企業(yè)，分別覆蓋中國(guó)1.51億、1.41億、1.38億家庭。數(shù)據(jù)顯示，中國(guó)快速消費(fèi)品市場(chǎng)整體銷(xiāo)額增長(zhǎng)5.1%。中國(guó)市場(chǎng)已經(jīng)進(jìn)入了品牌業(yè)績(jī)?cè)鲩L(zhǎng)更倚重于市場(chǎng)份額增長(zhǎng)的時(shí)代。

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