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廣告法修訂草案明確虛假?gòu)V告情形

發(fā)布時(shí)間：2014-08-26 06:14:03 來(lái)源：經(jīng)濟(jì)日?qǐng)?bào) 作者：佚名責(zé)任編輯：羅伯特

　　本報(bào)北京8月25日訊記者李萬(wàn)祥報(bào)道：廣告法修訂草案25日提請(qǐng)十二屆全國(guó)人大常委會(huì)第十次會(huì)議審議。修訂草案共74條，主要涉及4個(gè)方面，即補(bǔ)充、完善廣告準(zhǔn)則，嚴(yán)格規(guī)范廣告主體的行為，明確界定構(gòu)成虛假?gòu)V告的具體情形，提高法律責(zé)任的可操作性和震懾力等。

　　草案明確，廣告主應(yīng)當(dāng)對(duì)廣告內(nèi)容的真實(shí)性負(fù)責(zé)，增加廣告薦證者的行為規(guī)范。廣告薦證者明知或者應(yīng)知廣告虛假仍在廣告中對(duì)商品、服務(wù)作推薦、證明的，由工商行政部門(mén)沒(méi)收違法所得，并處違法所得1倍以上2倍以下的罰款；損害消費(fèi)者合法權(quán)益的，依法承擔(dān)連帶責(zé)任。

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