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冬季文化旅游節(jié)迎來(lái)開(kāi)門(mén)紅

發(fā)布時(shí)間：2015-01-06 03:32:08 來(lái)源：農(nóng)民日?qǐng)?bào) 作者：佚名責(zé)任編輯：羅伯特

　　程曦

　　新年伊始，元旦小長(zhǎng)假3天，第12屆寧夏沙湖冬季文化旅游節(jié)接待近4000名境內(nèi)外游客，人次和收入同比增長(zhǎng)80%，迎來(lái)沙湖冬季旅游開(kāi)門(mén)紅。

　　沙湖聯(lián)合沙坡頭等知名景區(qū)和寧夏農(nóng)墾西夏王葡萄酒業(yè)等特色產(chǎn)業(yè)，創(chuàng)造出“賓館+景區(qū)+媒體+商家”聯(lián)合舉辦圣誕活動(dòng)新模式，成功舉辦了“沙湖旅游圣誕之夜”主題活動(dòng)，通過(guò)抱團(tuán)營(yíng)銷(xiāo)和跨界合作，為沙湖冬季旅游造足聲勢(shì)，快速升溫。

　　新年元旦，沙湖迎來(lái)大批臺(tái)灣旅行商冬季旅游踩線團(tuán)客人，這里“金沙鋪銀、碧水玉鏡”的壯美景觀和冰雪大世界一日游旅游產(chǎn)品，與寶島臺(tái)灣南國(guó)風(fēng)光形成巨大反差，給遠(yuǎn)道而來(lái)的客人留下了美好而深刻的印象。他們紛紛表示，大力促成更多臺(tái)灣游客冬游寧夏，暢玩沙湖，把四季皆宜的寧夏旅游品牌傳遍寶島，將“塞上江南·神奇寧夏”的獨(dú)特魅力推向海外。

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