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風(fēng)行網(wǎng)發(fā)布開(kāi)放平臺(tái)戰(zhàn)略

發(fā)布時(shí)間：2014-12-15 04:39:55 來(lái)源：經(jīng)濟(jì)日?qǐng)?bào) 作者：佚名責(zé)任編輯：羅伯特

　　本報(bào)訊記者黃鑫報(bào)道：風(fēng)行網(wǎng)日前發(fā)布開(kāi)放平臺(tái)戰(zhàn)略，推出視頻號(hào)，并發(fā)布了2015年獨(dú)家營(yíng)銷(xiāo)資源。風(fēng)行網(wǎng)CEO羅江春表示，開(kāi)放平臺(tái)戰(zhàn)略是融合的大戰(zhàn)略，將把風(fēng)行網(wǎng)積累9年的互聯(lián)網(wǎng)視頻傳播技術(shù)、7億用戶(hù)、多屏平臺(tái)和營(yíng)銷(xiāo)能力開(kāi)放給用戶(hù)。

　　據(jù)介紹，風(fēng)行網(wǎng)的視頻號(hào)訂閱平臺(tái)是其開(kāi)放平臺(tái)的核心產(chǎn)品，具有一鍵輕松開(kāi)通、實(shí)時(shí)直播互動(dòng)、個(gè)性推薦與訂閱功能、自主頻道運(yùn)營(yíng)、創(chuàng)造全新收益等五大特征，能實(shí)現(xiàn)品牌客戶(hù)直達(dá)新媒體用戶(hù)的全新路徑，發(fā)掘新的營(yíng)銷(xiāo)價(jià)值。風(fēng)行網(wǎng)將實(shí)行“開(kāi)放平臺(tái)”+“版權(quán)購(gòu)買(mǎi)”的內(nèi)容布局，以前者主流、權(quán)威的品質(zhì)內(nèi)容及后者的獨(dú)播、熱播資源，雙管齊下，贏得用戶(hù)市場(chǎng)?！帮L(fēng)行網(wǎng)與國(guó)內(nèi)三大一線衛(wèi)視已達(dá)成合作意向。2015年，東方衛(wèi)視、安徽衛(wèi)視、江西衛(wèi)視共計(jì)80余檔綜藝節(jié)目獨(dú)家或優(yōu)先落戶(hù)風(fēng)行網(wǎng)?！绷_江春說(shuō)。

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