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汽車金融發(fā)展前景樂(lè)觀

發(fā)布時(shí)間：2014-10-20 05:59:19 來(lái)源：經(jīng)濟(jì)日?qǐng)?bào) 作者：佚名責(zé)任編輯：羅伯特

　　我國(guó)已是全球最大新車生產(chǎn)、銷售國(guó)，汽車金融的市場(chǎng)需求非常大，但滲透率仍較低，目前在20%左右，而德國(guó)是60%，美國(guó)高達(dá)70%。隨著汽車行業(yè)競(jìng)爭(zhēng)加劇，金融作為重要的提升轉(zhuǎn)化率的工具，對(duì)提升產(chǎn)業(yè)、渠道競(jìng)爭(zhēng)力具有重要意義。汽車金融工具可以幫助年輕群體降低購(gòu)買門檻，這部分人對(duì)汽車租賃業(yè)態(tài)度開(kāi)放，未來(lái)將成為行業(yè)主流客戶群。預(yù)計(jì)到2020年，我國(guó)汽車市場(chǎng)金融滲透率將達(dá)到50%，市場(chǎng)規(guī)模達(dá)到1.8萬(wàn)億元。

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