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亞馬遜高價(jià)收購(gòu)游戲視頻網(wǎng)站游戲直播成全球現(xiàn)象

發(fā)布時(shí)間：2014-08-27 11:16:04 來(lái)源：新華網(wǎng) 作者：李鐸責(zé)任編輯：姚慧婷

　　美國(guó)電商巨頭亞馬遜宣布以9.7億美元的高價(jià)收購(gòu)互聯(lián)網(wǎng)游戲視頻網(wǎng)站Twitch。據(jù)了解，Twitch運(yùn)營(yíng)時(shí)間僅有三年。亞馬遜CEO杰夫·貝索斯表示：“游戲直播和觀看游戲視頻是一種全球化的現(xiàn)象，Twitch則搭建了一個(gè)可讓數(shù)千萬(wàn)用戶(hù)每個(gè)月可觀看數(shù)十億分鐘游戲的平臺(tái)。”

　　總部設(shè)立于三藩市的Twitch 主要供非游戲玩家用于在線觀看游戲，并且Twitch還將舉辦各類(lèi)游戲活動(dòng)。Twitch允許觀看者與玩家及其他人進(jìn)行聊天，可拓展至其他社交類(lèi)網(wǎng)站，同時(shí)還通過(guò)出售廣告位來(lái)賺取利潤(rùn)。至今，Twitch每月的訪客達(dá)5500萬(wàn)，大多來(lái)自于電腦、平板以及智能手機(jī)用戶(hù)，平均每位用戶(hù)停留在網(wǎng)頁(yè)上的時(shí)間長(zhǎng)達(dá)106分鐘。

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